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1,636 Articles

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Jordan Brand Set To Partner With London-Based Club?

Jordan Brand are reportedly eyeing a London-based Premier League club to add to their roster, putting Nike-sponsored club’s Chelsea and Tottenham Hotspur in the frame for the Jumpman treatment.
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Skechers Host 'The Final Five' Tournament Featuring The 'Diamond-Ice' Pack

To support the launch of the new Diamond-Ice boot pack, Skechers and Rising Ballers invited some of the best footballers in the UK to battle it out in a 5-a-side tournament, all while wearing the Diamond-Ice boots, with the winning team all getting a one year Skechers boot deal.
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GOAT & PSG Hosted ‘People of Paris’ Exhibition At PFW24

As a continuation of the campaign launched early in December, GOAT and PSG hosted a ‘People of Paris’ Exhibition for Paris Fashion Week, exploring the relationship between the club and the Parisian creative community.
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Pro:Direct Partner With adidas For Unprecedented Predator 24 Launch Event

The Predator 24 landed this week in a whirlwind of hype, and building off of that hype, Pro:Direct Soccer partnered with adidas for a unique boot launch event at the Emirates Stadium.
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Could Barcelona Sign With PUMA?

Reports from Spain are suggesting that PUMA are looking to hijack Nike’s long-standing partnership with FC Barcelona, with the German brand supposedly willing to make a ‘historic’ bid.
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Aston Villa Set To Sign Kit Deal With adidas

After numerous issues with their Castore kits over the last couple of years, Aston Villa are reportedly set to sign a new deal with adidas, which will commence from the beginning of the 24/25 season.
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adidas & Arsenal Continue 'No More Red' Campaign For Third Year

Arsenal and adidas are set to continue their ‘No More Red’ campaign against knife crime for a third consecutive year, and this time it will see the men’s team wearing the signature whiteout kit at home for the first time.
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The Defining Brand Moments of 2023

Before we look ahead to all that 2024 has to offer, we’re taking a beat to reflect on the defining brand moments of 2023, from big name player signings to the resurgence of retro, and everything in between.
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Artist Martin Ron Completes Messi Mural On First Anniversary of Argentina’s World Cup Victory

To commemorate the one year anniversary of Argentina’s World Cup win in Qatar, artist Martin Ron has produced a giant mural of Lionel Messi in Buenos Aires, located in the same district as another of his great works, that of Diego Maradona.
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New Balance Officially Announce The Signing Of Endrick

One of the world’s worst kept secrets has now been officially revealed, with New Balance announcing the signing of Brazilian teenage sensation Endrick, the 17-year old who’s set to sign for Real Madrid next summer.
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The Best Football x Fashion Collaborations of 2023

The expansion of the Football x Fashion space shows no signs of slowing down, and as we head towards the end of 2023, we look back on some of the best collaborations from the year.
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adidas Opens Its Predator Archive For 30th Anniversary Celebrations

When you get invited to adidas HQ in Herzogenaurach for a special presentation around the 30 year anniversary of Predator, you know it’s going to be something special. And so it proved, as the brand opened up the archives to show off some absolute pearls from the past.
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Our Top 15 adidas Predator Commercials

The impending launch of the new adidas Predator has already got our nostalgia levels absolutely peaking, but while we patiently await the official unveiling, we thought what better way to kill some time than checking out the most memorable adidas Predator commercials. Basically lots of Beckham and Zidane curling and Steven Gerrard smashing. We won't keep you any longer than that. Scroll away…
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Jude Bellingham Reportedly Set To Sign Louis Vuitton Endorsement Deal

Jude Bellingham’s star keeps rising both on and off the pitch, and reports are now suggesting that the Real Madrid midfielder and Golden Boy is set to sign a multi-million pound endorsement deal with Louis Vuitton.
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Trent Alexander-Arnold Officially Joins adidas

Bringing an end to his time with Under Armour and rekindling and old relationship, Trent Alexander-Arnold has officially been announced as an adidas player, and he’ll be wearing the Predator.
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Werder & Blaumeier Collaborate For Capsule Centred Around Diversity

SV Werder Bremen put a special emphasis on inclusion and participation, and for their 125 year anniversary, the Bundesliga side have taken that to the next level, collaborating with the Blaumeier Atelier for a capsule collection of fan merchandise.

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