Creative Soccer Culture

The Untitled Kit Project Vol. 3

Continuing to showcase various football shirts in a lifestyle setting, Christian Gideon's 'Untitled Kit Project' moves into the next chapter, touching down with Columbus Crew the club in question.

Black and yellow and good to go, the kit is almost secondary to the situation. It's a chance for fans to show their colours and embrace their support and there's few ways that stand the test of time in the shape of aesthetic fandom as the football shirt. This number, like all from the MLS, is made by adidas though it stands out in its own right. A unique colour scheme and badge symbolic of adventurous cool, it's got it all.

Some description

Undergoing a re-brand in 2014, this is a club that sets a strong creative bar internally with their output on point. The badge, to the kit and a club in a positive trajectory, this series of images pays tribute to football and it's creative game.

You can see more from the project and indeed Christian's work, here.

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